Welcome back to INNODAY® on 19 March 2020

Be inspired, network with +800 decision makers and get new insights and ideas from the world’s leading experts.
Innoday will motivate you to translate your new insights and ideas into action that will help you and your business grow.


Insights, lessons, foresight

Gain new insights, learn from successful businesses and get up to speed on the latest global trends.

Innovation, digital, customer experience

Learn from the world's leading experts from different fields that are crucial to sustainable profitable growth.

Inspiration, reflections, networking

Be inspired, reflect and network with other executives and experts throughout the day.


 

This year’s theme

Leading Digital Transformation

Leading digital transformation is hard. It is hard to keep up with the rapid pace of new technologies (AI, Internet of Things, Big Data, Social media, Cloud, Robotics etc.) and to understand what they mean for your industry and your organization. It is probably often even harder to justify the investments needed to make the shift to new technologies and to transform your business, which ultimately could mean cannabilizing on your existing business. The hardest thing though, is perhaps the mindset; to be able to visualise and understand what digital and all new technologies and changing consumer expectations mean for your organization. Not just today, but also five or ten years from now.

This makes digital transformation extremely difficult.

In today's digital age, however, digital transformation is the only insurance against disruption. Research also show that companies that learn how to master digital are 26 per cent more profitable than their average industry competitor.

At Innoday ’19 digital master Sara Öhrvall will show how disruptive technologies are shaping the future and how to implement them in tomorrow’s organizations. You will also learn how you can meet the heightened customer expectations.

One of the world’s leading experts on customer relationships, Steven Van Belleghem, will show how the latest technologies can help win the heart and business of your customers in a world driven by Artificial Intelligence. You will also learn how to achieve the perfect customer experience.

Digital transformation expert Marie Andervin will present a useful framework that will help you plan and successfully lead your own digital transformation journey.

Inter IKEA Group’s CEO Torbjörn Lööf made a very rare and highly appreciated presentation at Innoday ’17. This time, in a con­versation with our eminent moderator Sally Bundock, he will share his learnings and insights on the topic Leading Transformation.

From Håkan Lundstedt, The Leader of the Year in Sweden 2018, you will learn how to transform an entire industry. Sustainability guru Kaj Török will talk about how Max Burgers changed their business model to save the world and how your organization can do the same.

To be able to transform your organization innovation is key. Creativity and innovation expert Andrew Grant will show how you and your co-workers can develop your creative thinking in order to innovate better.

Last but not least you will learn how to compete on business models from Dr. Alexander Osterwalder, the inventor of Business Model Canvas, who is one of the world's 7 most influential business thinkers.

Attend our VIP session and gain deeper insights about how digital transforms your customer relationships, how you can create a culture to support innovation and ultimately how you can build an invincible company!

Don't be disrupted - join Innoday and future-proof yourself and your company!

 

 

Speakers 2019





Alexander Osterwalder

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Alexander Osterwalder

Author, Business Model Generation, Value Proposition Design, Co-founder Strategyzer, Ranked #7 on Thinkers50






Sara Öhrvall

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Sara Öhrvall

Chief Digital, Customer Experience and Communications Officer, SEB






Andrew Grant

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Andrew Grant

Creativity & innovation expert, Author, Who Killed Creativity?… And How Can We Get It Back?, The Innovation Race, Founder and Director Tirian






Steven Van Belleghem

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Steven Van Belleghem

Author, Customers the Day After Tomorrow, When Digital Becomes Human, Co-founder Nexxworks, Marketing Professor, Vlerick Business School






Marie Andervin

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Marie Andervin

Co-author, Leading Digital Transformation, Co-founder DigJourney






Håkan Lundstedt

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Håkan Lundstedt

CEO Synsam Group, Leader of the Year in Sweden 2018






Peder Clason

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Peder Clason

Group Marketing Director, HL






Kaj Török

Read more

Kaj Török

Chief Reputation Officer & Chief Sustainability Officer, Max Burgers






Alexander Frid Kahn

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Alexander Frid Kahn

Native Specialist, Schibsted Brand Studio




This year’s theme

Leading Digital Transformation

Leading digital transformation is hard. It is hard to keep up with the rapid pace of new technologies (AI, Internet of Things, Big Data, Social media, Cloud, Robotics etc.) and to understand what they mean for your industry and your organization. It is probably often even harder to justify the investments needed to make the shift to new technologies and to transform your business, which ultimately could mean cannabilizing on your existing business. The hardest thing though, is perhaps the mindset; to be able to visualise and understand what digital and all new technologies and changing consumer expectations mean for your organization. Not just today, but also five or ten years from now.

This makes digital transformation extremely difficult.

In today's digital age, however, digital transformation is the only insurance against disruption. Research also show that companies that learn how to master digital are 26 per cent more profitable than their average industry competitor.

At Innoday ’19 digital master Sara Öhrvall will show how disruptive technologies are shaping the future and how to implement them in tomorrow’s organizations. You will also learn how you can meet the heightened customer expectations.

One of the world’s leading experts on customer relationships, Steven Van Belleghem, will show how the latest technologies can help win the heart and business of your customers in a world driven by Artificial Intelligence. You will also learn how to achieve the perfect customer experience.

Digital transformation expert Marie Andervin will present a useful framework that will help you plan and successfully lead your own digital transformation journey.

Inter IKEA Group’s CEO Torbjörn Lööf made a very rare and highly appreciated presentation at Innoday ’17. This time, in a con­versation with our eminent moderator Sally Bundock, he will share his learnings and insights on the topic Leading Transformation.

From Håkan Lundstedt, The Leader of the Year in Sweden 2018, you will learn how to transform an entire industry. Sustainability guru Kaj Török will talk about how Max Burgers changed their business model to save the world and how your organization can do the same.

To be able to transform your organization innovation is key. Creativity and innovation expert Andrew Grant will show how you and your co-workers can develop your creative thinking in order to innovate better.

Last but not least you will learn how to compete on business models from Dr. Alexander Osterwalder, the inventor of Business Model Canvas, who is one of the world's 7 most influential business thinkers.

Attend our VIP session and gain deeper insights about how digital transforms your customer relationships, how you can create a culture to support innovation and ultimately how you can build an invincible company!

Don't be disrupted - join Innoday and future-proof yourself and your company!

 

 

Agenda 2019
 
07.15

Registration and networking breakfast

 
08.00 | Morning session

 

The Future is Native

Lotta Tjulin Thörnqvist, Head of Creative Sales, Schibsted 

Alexander Frid Kahn, Native Specialist, Schibsted Brand Studio

Key takeaways: 

  • Unique insights from the worlds largest native-study 
  • What advertising effects give native advertising - how do we drive brand awareness and sale? 
  • What are the options for different brands and products - how to fit native into the media mix?
  • How should native be designed to best drive different types of effects - should we adress feelings or information and how much sales should we include?

 

The Physical Grocery Store is Alive... and Changing

Peder Clason, Group Marketing Director, HL

Key takeaways:

  • Why grocery stores are stubbornly IRL
  • The evolving role of the grocery store
  • Keys to make shopper’s trips worthwhile (and reoccurring)
 
09.00

Networking break

 
09.30 | Main session

 

Customers the Day After Tomorrow

Steven Van Belleghem, Author, Customers the Day After Tomorrow, When Digital Becomes Human, Co-founder Nexxworks

Key takeaways:

  • How to win the business and the heart of your customers in a world driven by Artificial Intelligence
  • How to achieve the perfect customer experience
  • How companies like Amazon compete and how to deal with that style of competition as a non-tech company
  • How to leverage your human strengths in a world dominated by AI

 

The Transformative Power of Digitalization

Sara Öhrvall, Chief Digital, Customer Experience and Communications Officer, SEB

Key takeaways:

  • How disruptive technology forces are shaping the future
  • How you can meet the heightened customer expectations
  • How to implement modern technologies in tomorrow’s organizations

 

Leading Digital Transformation

Marie Andervin, Co-Author, Leading Digital Transformation, Co-founder DigJourney

Key takeaways: 

  • Why You should care
  • How You can lead digital transformation
  • What You can do in your organization
 
11.40 - 12.45

Networking lunch and book signing with Steven Van Belleghem and Marie Andervin


 

Leading Transformation - a View from the Top

Sally Bundock in a conversation with Torbjörn Lööf, CEO, Inter IKEA Group 


 

Transforming an Industry in 18 Months

Håkan Lundstedt, CEO, Synsam Group, Leader of the Year in Sweden 2018

Key takeaways:

  • How to transform a company/industry
  • How execution eats strategy for breakfast
  • How customer focused innovation is a catalyst for transformation

The presentation will be held in Swedish


 

Changing Business Model to Save the World

Kaj Török, Chief Reputation Officer & Chief Sustainability Officer, Max Burgers

Key takeaways:

  • Why reducing emissions is not enough anymore
  • Why climate positive is the new goal for progressive brands
  • How your organization can become climate positive
 
14.00 - 14.30

Networking break


 

Who Killed Creativity? ... and How Can We Get it Back?

Andrew Grant, Author, Who Killed Creativity?… And How Can We Get It Back?The Innovation Race, Founder and Director, Tirian

Key takeaways:

  • How to identify the potential blocks and essential strategies for developing creative thinking
  • Identify the importance of developing creative thinking in order to innovate better 
  • Know the key creativity factors that need to be developed to support innovation 

 

Competing on Business Models

Alexander Osterwalder, Author, Business Model Generation, Value Proposition Design, Co-founder Strategyzer

Key takeaways: 

  • Learn how to compete beyond product, technology, and service innovation - learn how to compete on business models 
  • Learn about the concept of business model mechanics  
  • Learn how to apply business model mechanics to assess and improve your organization’s business model
 
16.15

Conference close and book signing with Alexander Osterwalder and Andrew Grant

 
16.30 I VIP session

 

When Digital Becomes Human

VIP session with Steven Van Belleghem

Key takeaways:

  • How digital transforms your customer relationships
  • How to find the right balance between man and machine in your customer relationships
  • How to start your own digital transformation journey

 

The Innovation Race: How to Change a Culture to Change the Game

VIP session with Andrew Grant 

Key takeaways: 

  • How to create a culture to support innovation
  • Learn the core sustainable innovation strategies for surviving and thriving in 'the innovation race' 
  • How to lead and manage innovation through successfully navigating the 4 key innovation paradoxes 

 

Building Invincible Companies

VIP session with Alexander Osterwalder

Key takeaways: 

  • Learn about the most important elements of an innovation culture
  • Understand how to to manage a portfolio of businesses and innovations with The Business Portfolio Map
  • Discover how to implement the above in your own organizations to become “invincible”
 
18.00

VIP session ends

 
16.15-20.00

Post-conference cocktails & nibbles

 

Sponsored by


Who should attend Innoday?

Actually everyone. Everyone needs to evolve and understand what innovation is all about, because in the future a company cannot just outsource innovation to the innovation department.”

Martin Lindstrom
Branding guru, speaker at Innoday ’17
Venue & Hotel

Stockholm Waterfront Congress Centre is located at Nils Ericson's Plan between Stockholm’s Central Station and the City Hall. Escalators right next to the congress centre give you direct access to the Central Station, including railway platforms, subway platforms and the airport shuttle train platform.

The Radisson Blu Waterfront Hotel is situated in direct proximity to the venue, which makes it ideal for Innoday guests. Please use the link below to book a room at our special Innoday rate.


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Contact
Programme & Event Director:
Mathias Dittrich
+ 46 (0)708 445 448
Event Manager:
Marie Höglund
+ 46 (0)708 634 850