“There’s no such thing as “sustaining” leadership; it must be regenerated again and again. To get ahead of the industry change curve top managers must recognize that the real focus for their companies is the opportunity to compete for the future.”
This was true in 1994 when Professor Gary Hamel and Professor C.K Prahalad wrote the bestseller Competing for the Future - named one of “The 25 Most Influential Management Books” by TIME Magazine - and it is even more true today.
The brilliant Futurist Sophie Hackford will help you get up to speed with the latest technology trends - AI, AR, VR etc - that are changing the way we live our lives and how companies do business.
You will also learn from the dynamic and charismatic Dr. Jonas Ridderstråle what it takes to build a fast-forward company for an agile age.
Over the past decade, organizations around the world re-engineered their operating models for the sake of efficiency. Problem is, efficiency is now a commodity. According to Prof. Hamel, tomorrow’s winners will be the companies that retool their management model for the sake of innovation.
Innoday offers the truly unique opportunity to learn how to make innovation a core competence in your company, directly from the management guru who developed this groundbreaking concept.
“Half the money I spend on advertising is wasted, the problem is I do not know which half.”, is a famous quote from Lord Leverhulme, the British founder of Unilever. Marketing is still too often based on old theories rather than on science. Innoday gives you a rare opportunity to learn what really works, from Prof. Byron Sharp, author of How Brands Grow, called one of the most influential marketing books of the past decade.
You will also learn how successful companies manage to grow and keep the rate of change faster inside the companies than outside.
Attend our VIP session and learn directly from Professor Gary Hamel, who invented the management innovation concept, how to "hack" management and jump to "Management 2.0". You will also get another once-in-a-lifetime opportunity to gain deeper insights about the Rules of brand growth and the Laws of marketing at the exclusive Q&A session with Professor Byron Sharp.
Don’t be disrupted - join Innoday and future-proof yourself and your company!